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November 20, 2019
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Posted by Chris Zukowski on 11/18/19 11:56:00 pm in
Steam sales drive game purchases. Obviously. But what is happening on an individual buyer level? How can we make our games and store pages more appealing to increase purchases? I spent hours watching and interviewing gamers to find out.

Posted by Victoria Tran on 11/18/19 10:33:00 am in Business/Marketing, Social/Online
Reduce, reuse, recycle. Also, do the same to your content.

Each week I compile a gaming industry insights newsletter that I publish broadly. Opinions are mine.

This week's roundup includes impressions of a plethora of new releases, from Superliminal to Jedi: Fallen Order and Pokemon Sword & Shield, plus behind the scenes at the ESRB, how World Of Warcraft changed things (for good and ill), and lots more besides.

Posted by Ben Weber on 11/14/19 10:17:00 am in
Machine learning enables personalized experiences in games, and Zynga is leveraging feature generation tools to streamline this development.

Posted by Jeremy Alessi on 11/14/19 10:06:00 am in
In episode 11, Jeremy discusses how he came to realize (while playing Double Dragon IV for some reason) that games as a medium, demonstrate the peaceful coexistence of grand design, determinism, and free will in one possibility space.