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July 25, 2021
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Simon Carless's Blog   Expert Blogs


Simon Carless [LinkedIn] has been working in and around the video game industry for over two decades. He’s passionate about games, art, people, and bringing amazing creative endeavors to light via discoverability and curation.

Simon is the founder of GameDiscoverCo and runs the popular GameDiscoverCo game discovery newsletter, a regular look at how people discover and buy video games in the 2020s, and how your games could sell better.

He’s most known for his role helping to shape the Game Developers Conference and the Independent Games Festival for the past 15 years. He was also the co-founder & advisor for the Independent Games Summit at GDC and the person behind 2019’s GDC Game Discoverability Summit.

Simon is also an investor and partner in indie game publisher No More Robots, which has published notable independent & PC console games including Yes, Your Grace, Hypnospace Outlaw, Descenders & Not Tonight.


Expert Blogs

Posted by Simon Carless on Wed, 21 Jul 2021 04:04:00 EDT in Business/Marketing, Design, Production, Console/PC, Indie
What's the best way to see the regional breakdown of Steam interesting and wishlists before launch? This, plus lots more, in our latest round-up.

Posted by Simon Carless on Thu, 15 Jul 2021 03:38:00 EDT in Business/Marketing, Design, Production, Console/PC, Indie
Ah, look, Valve has released its plans for a Steam-related handheld. What's all that about, then? We look into the announce and what is means for platforms...

Posted by Simon Carless on Mon, 12 Jul 2021 05:50:00 EDT in Business/Marketing, Design, Production, Console/PC, Indie
How can games that don’t hew to today’s discoverability ideals actually get alone and do well in the market? Maybe we need a new business model for this...

Posted by Simon Carless on Fri, 09 Jul 2021 01:14:00 EDT in Business/Marketing, Design, Production, Console/PC, Indie
A look at some controversial views on indie publishers, the latest public contract in the game publisher space, and lots more besides.

Posted by Simon Carless on Tue, 06 Jul 2021 01:55:00 EDT in Business/Marketing, Design, Production, Console/PC, Indie
Sometimes, as a game’s creator and ‘the little guy’, you feel helpless in the face of ‘the big guy’. So let's talk about game platforms, and what devs need from them!

Posted by Simon Carless on Wed, 30 Jun 2021 06:34:00 EDT in Business/Marketing, Design, Production, Console/PC, Indie
It’s time for a deeper dive into the sleeper success of SNKRX, the "arcade shooter roguelite where you control a snake of heroes that automatically attack nearby enemies."

Simon Carless's Comments

Comment In: [Blog - 11/22/2020 - 11:00]

That 's true Although it ...

That 's true Although it 's 25 in a weird abstract way, because the coin rebate might or might not be spent on your games I bet for cheap/90 off games, a LOT of the spending is 'free money ' via coins. Relatedly: I don 't think we 've even ...

Comment In: [Blog - 08/17/2020 - 05:05]

Thanks, I missed/failed to fully ...

Thanks, I missed/failed to fully understand this because all the companies I deal with are in the U.S. or the U.K. and have updated the story to reflect this - and will mention in my next newsletter. Appreciate it.

Comment In: [Blog - 07/19/2020 - 10:04]

Yep, I 'm planning to ...

Yep, I 'm planning to look at this at some point too But can be done without surveying people. It definitely helps for pre-release games.

Comment In: [Blog - 06/18/2020 - 10:36]

No probs Piece edited : ...

No probs Piece edited :

Comment In: [Blog - 06/01/2020 - 04:35]

It 's definitely an extreme ...

It 's definitely an extreme approximation. But it evens out the problem that the eShop ranks by units, and units are not a good approximation of revenue as much as 50x difference between the costs of some of these games , so that 's really helpful.

Comment In: [Blog - 02/26/2020 - 06:41]

BTW I don 't know ...

BTW I don 't know that 10 is THAT high for Steam Early Access games, some games just get refunded at very different levels. Also, China as a country seems to refund at greater levels than the rest of the world. I 've seen Early Access games that approach 20 ...