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Javier Barnes's Expert Blogs

Posted by Javier Barnes on Tue, 19 Jan 2021 11:23:00 EST in Business/Marketing, Design, Social/Online, Smartphone/Tablet
Currencies are the pillar of any F2P in-game economy. But what types of currencies are out there, and which ones does your game need? In this article we examine the most widely used types of currency in mobile and f2p games.


Posted by Javier Barnes on Wed, 06 Jan 2021 10:15:00 EST in Business/Marketing, Design, Console/PC
Once a game reaches maturity, how can it keep generating revenue and maintain player interest? We talk about that while analyzing the challenges and opportunities on PC Building Simulator.


Posted by Javier Barnes on Wed, 06 Jan 2021 08:35:00 EST in Design, Social/Online, Smartphone/Tablet
Wondering how many currencies to use in your free-to-play game? Or what should be their unitary prices? Or how to avoid that they suffer devaluation? This article might help you!


Posted by Javier Barnes on Mon, 09 Nov 2020 11:04:00 EST in Business/Marketing, Design, Smartphone/Tablet
Offers and discounts are double edge swords: They generate a quick spike of money, yet they can also harm the baseline revenue. This article shares some tips and thoughts on how to limit the backlash derived from running offers on game content.


Posted by Javier Barnes on Thu, 08 Oct 2020 10:40:00 EDT in Business/Marketing, Design, Social/Online, Smartphone/Tablet
Currency packs are the core of the monetization of any F2P mobile game. We share some of the key concepts, techniques and ferengi tricks involved with their creation and balancing.


[Previous Javier Barnes Blogs]